Josh Loeb & Zoe Nathan — restaurateurs, Santa Monica, CA — 2008 to present
Since the opening of their 1st joint endeavor, Huckleberry in 2008, I have been the Brand Director and Print Manager for all of Josh and Zoe's new projects. Recently, I have also taken on the same mentioned responsibilities for
Rustic Canyon Wine Bar, Josh's first restaurant. As Brand Director, I am tasked with developing the restaurant's brand strategy and brand identity, design standards, all print collateral and signage, menus, marketing materials and web presence. As Print Manager, I manage, produce and place all print orders.

Servicing the restaurant industry is a constant challenge — most print assets need to have the ability to be edited in-house by the management or staff and menus can change daily, weekly or monthly. I provide solutions that are scalable, editable, and cost-effective.

MILO & OLIVE — Opened in December, 2011
Complete Brand Identity, signage, menus and web design, production and implementation.
SWEET ROSE CREAMERY — Opened in May, 2010
Complete Brand Identity, signage, menus, packaging, apparel and web design.
HUCKLEBERRY — Opened in February, 2009
Complete Brand Identity, signage, menus, packaging and apparel.
RUSTIC CANYON WINE BAR — Brand Director since 2011
Responsible for re-desiging the food and wine menus along previously established design standards.
Pinkberry — frozen yogurt company, Los Angeles, CA — 2011
I was hired to join Pinkberry's production team to help prepare print and web assets : digital web banners, billboards, large format posters, print ads, internal corporate forms, Javascript animated web banners, flavor launch toolkits and other collateral print and web material. At times I even tried my hand at copywriting and provided ad-copy solutions.
TASCHEN America — book publishing company, Köln, Germany — 2008 to present
Since April, 2008, I have been working as a freelance designer and layout artist for this renowned company. I have the responsibility of laying out the art director's design and getting the entire file ready for the production team. These books are often between 300-500 pages and require a high level of attention to detail and organization. Text re-flow and calculation for 2 additional languages, captions, and re-linking of images is all part of the process.

Titles I have worked on include : Ed Fox II, The Big Book of Pussy, Dennis Hopper : Photographs 1961–1967, Urban Girls, Tom of Finland XXL and Peter Beard.
Mistress Creative — creative agency, Venice Beach — 2010 to 2011
I worked with this small, award-winning ad agency as a production artist and designer helping to create graphics for established brands, packaging designs, and full ad campaigns. Some high profile clients that I had the privelege to work with include : Papaya King, SBE, Hot Wheels, and Gladstones.
Christa Meola Pictures, Inc — photographer, New York, NY — 2010
I was hired by Christa to design, layout and produce a 170-page art book which included her best boudoir photography to date and chapters on how to run a photography business, marketing, lighting techniques and photo tips and tricks.
NATURAL CURIOSITIES by Christopher Wilcox — art prints, Hollywood, CA — 2010
I was hired by Christopher Wilcox and his design team to design, layout and produce a 140-page print catalog showcasing the best of his collection.
AMMO Books — book publishing company, Los Angeles, CA — 2009
I was contracted by this publishing firm to re-size one of their most popular titles to be re-issued as a trade paperback. Text re-flow, an additional introductory essay, and color-correction of all the images was involved so the new title would not lose any luster when reduced and printed on un-coated paper.
Topo Ranch — lifestyle brand apparel company, Venice, CA — 2007 to 2009
I was contracted to assist in managing and updating their webstore, to help with e-promotion and to design, manage, and print their buybooks for the Spring and Fall 2008 seasons. I have also created over 6 illustrations for their men's and women's t-shirt lines and continue to submit new ideas each season.
Frank Creative — ad agency, Hermosa Beach, CA — 2006
I worked with this ad agency as a production artist, helping to develop brand bibles, trade show graphics, catalogs, and other print ad-material.
Apartment A Productions — theatre company, Venice Beach, CA — 2006
I was hired to create promotional material for this local theatre's performances in Venice Beach, CA. Small mailers, 11x17 posters, large theatre marquees and e-mail invites were designed and printed.
Touchstone Pictures — film company, Los Angeles, CA — 2002
Created original artwork featured in three segments of the film Crazy/Beautiful: the opening title sequence, a "love montage" segment, and the film's end credits. Original artwork was also created for the DVD menus and for six inserts to be used in the music video Wait performed by Seven Mary Three.
Other Clients
Axé — restaurant on Abbot Kinney, Venice Beach
Artists for Peace & Justice — non-profit
Cabbage Patch — Los Angeles based restaurant chain
CBS Outdoor — advertising company
TONO Studios — post production audio firm
Jeannie Freilich Fine Art — fine art gallery in NYC
Nicholas Katona — architect and sculptor
H Monthly — monthly publication
Christopher Michel — photographer
Mickey Breitenstein — independent film producer
Supatunes — online stock music retailer
The Digital Difference — audio post-prodcution facility
Humunculus — broadcast design firm in Venice Beach, CA
Renaissance Holdings — real estate investment firm
Power Hungry Productions — independent film company
Allsopp Contemporary — fine art gallery in London, England
Spoc's Hot Dogs — hot dog kiosk
First Stoke — online social community for avid board-sports fans
Ananda — retailer
Jack Move Records — independent hip-hop music label
Amirimage — commercial photography & design firm
Manifest Media — music production company
SKILLS & EDUCATION
Proficient in all print production software on a MAC OS.
Adobe CS2 and CS3 (Illustrator, Photoshop, InDesign, Acrobat, Bridge).
Quark XPress 6 and 8.
Microsoft Office (Word and Excel) and MAC Pages.
iView Media Pro (Content Management Tool)
Solid understanding of Web Standards using CSS and XHTML.
Basic hand-coding skills (CSS and XHTML).
Skilled in designing custom themes for WordPress.
Basic skills in photography color-correction and re-touching.
Understanding of all printing processes and pre-flighting procedures.
Proficient in the use of digital photography and the use of 35mm and medium format film systems.
Skilled in drawing, painting, pen and ink, spray can art, mixed media and collage.
Skilled in printmaking techniques (silk-screen, etching, litho, non-silver techniques).
Proficient in hand bookbinding (in cloth and leather).
BFA Graduate of the University of the Arts, Philadelphia, with a major in Illustration.
Electives included printmaking (etching, lithography, and screenprinting), painting, sculpture, graphic design, bookbinding and photography.
Fluent in Italian